CRM – Customer Relationship Management

Learn how to build an effective CRM programme with a foundation on customer insights. Ideal for gaming and online gambling operators.

5 3 total hours

CRM – Customer Relationship Management

Price:

€9.99
Add to cart
  • Get a foundational understanding of what CRM is and why it exists
  • Give an overview of the width of the field
  • Integrate your CRM efforts with the company goals
  • Leave with a structure that will allow you to go back and start putting your learning into actions
  • Bring the customer to the centre
  • Understand the power of planning
  • Be able to measure the impact of CRM activities

Course Content

Developed in conjunction with industry experts, with years of training and an in-depth knowledge of CRM within iGaming. Acquiring customers is expensive. It is therefore important to retain as many customers as possible after their first interaction. Our Customer Relationship Management training has been specifically designed for marketing executives currently working with CRM or aspiring to work with retention marketing or customer service representatives. This course is also ideal for individuals looking to further or secure their career within the iGaming industry.